This was passed to me and so I pass it to you! Support breastfeeding moms anf families by joining in, especially important during this H1N1 scare we are going through, read on to find out when, where and the very important theme this year!
*/JOIN US IN SUPPORTING BREASTFEEDING FAMILIES!/*
*/SUPPORT THE QUINTESSENCE BREASTFEEDING CHALLENGE/*
In 2001, the first Quintessence Breastfeeding Challenge was held to
provide support and education for breastfeeding women and their
communities. This first successful event has grown over the years to
become the Quintessence World Breastfeeding Challenge. In 2008,
thousands of participants from nineteen countries took part in the
Quintessence Breastfeeding Challenge
Sites vary from one or two women in a home or health unit to hundreds of
participants at a mall or local movie theatre. On the designated day
children taking part are “latched on” at 11am local time as their
mothers raise their hands in support of breastfeeding as they are
counted in. Recognition is given to the largest site and based on birth
rates, winners in various regions are also noted.
In 2009, the Breastfeeding Challenge will be held on October 3 at 11am.
This year should be the biggest yet which will set new records for
numbers of participants and sites. The 2009 theme is /Breastfeeding - a
vital emergency response /recognizing the important role of
breastfeeding in times of emergencies such as earthquakes, tornadoes or
tsunamis. Destruction of housing and services makes food preparation
almost impossible and in such conditions breastfeeding plays a vital
protective role for young children.
For communities where H1N1 is felt to be a threat to young families,
participants can still take part without getting together in groups.
Watch out website for further information on the details. Health
professionals can collect data on individual participants or mothers can
register as individuals as a “site” and be counted in!
Sites for the Challenge can register on the Quintessence Foundation
website at www.babyfriendly.ca and
resources such as registration forms, participants certificates,
educational handouts and more are provided at no cost.. This is a fun
health promotion event which supports women’s informed choices for
feeding their children. Every child who takes part wins as they are
receiving human milk - a gift that lasts a lifetime
Support the Quintessence Breastfeeding Challenge - register a site and
encourage others to join in! If you have already registered thank you
for your support and stay tuned for updates.
Sincerely,
Frances Jones
Quintessence Foundation